[BC] The bottom line is........
Gary Glaenzer
glaenzer
Tue Feb 20 21:14:57 CST 2007
no arguement, Frank
but I can only recommend, not force, changes
G
----- Original Message -----
From: <FrankGott at aol.com>
To: <broadcast at radiolists.net>
Sent: Tuesday, February 20, 2007 9:06 PM
Subject: [BC] The bottom line is........
> In a message dated 2/20/2007 1:42:31 PM Eastern Standard Time,
> gglaenzer at todaysbestradio.com writes:
>
> << it makes the manager look good in that he doesn't have to justify
> spending a lot of money on a new unit >>
>
> Many managers are more concerned about their annual bonus than the
well-being
> of the station.
>
> Keep the old transmitter? Helps the bottom line.
>
> Eliminate the news department? Helps the bottom line.
>
> Voicetrack instead of originate locally? Helps the bottom line.
>
> Loss of listeners to satellite or other broadcaster because the old
> transmitter dies or because of the loss of localism? Whoops! No profit
and no bonus
> for the expendable manager.
>
> True broadcasters look beyond the next quarterly statement. Too many
> managers are bean counters with no true understanding of how the business
works.
>
> <rambling mode off>
>
> Frank Gottlieb<BR><BR><BR>**************************************<BR> Check
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