[BC] Good and bad remotes...

Burt I. Weiner biwa
Tue Apr 3 09:46:43 CDT 2007


I did a Sports Talk remote from a tire store once.  Hardly anyone 
showed up.  Could it have possibly been that it was 6 AM on a Sunday 
morning and the store was closed that day?  I remember asking 
beforehand, "Are you sure of the date and time???)

I've seen remotes - in recent times - work very well.  Especially if 
they're planned and something more than the sports guy sitting at a 
card table in the corner of a shoe store on Tuesday at noon.  A good 
remote can build listener loyalty.  A good remote can turn out a 
stadium full.  A bad remote can barely turn out the promotions guy.

Burt

At 10:00 PM 4/2/2007, you wrote:
>Subject: [BC] No More Remotes
>To: "Broadcasters' Mailing List" <broadcast at radiolists.net>
>Message-ID: <01f901c7758a$0f74adb0$6401a8c0 at KKTY3>
>Content-Type: text/plain;       charset="iso-8859-1"
>
>Emmis/Indy puts the knife to remotes. Interesting presentation.
>
>www.nomoreremotes.com
>
>
>Heaven forbid sales should actually have to think about what they're 
>selling...
>
>
>
>Dennis Switzer
>KKTY AM/FM
>Douglas, wy

Burt I. Weiner Associates
Broadcast Technical Services
Glendale, California  U.S.A.
biwa at earthlink.net
K6OQK 



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