[BC] Good and bad remotes...

[Kent Winrich]

Indeed good remotes can turn out well!

We did a remote with all six stations (all broadcasting live) in our cluster
2 years ago, for Katrina support.  We ended up with 18 semis full of food
and water and 4 semis full of clothes.  We were a tad overwhelmed with the
reponse.  Listeners came out to help us load and stuck around for hours.
The car line to get in was backed up for well over a mile.  Listeners were
there with HUGE smiles helping to load trucks and pallets.  Talk about
getting close to your community.  And the companies that donated trucks and
pallets and food and the like received a great response.

Done right and with some creativity or at least some thought, remotes work
great IMHO.  Setting up a table with a high school kid does not make a
remote.  But then again I have met a lot of lazy broadcasters.

Kent Winrich




On 4/3/07, Burt I. Weiner <biwa at earthlink.net> wrote:
>
> I did a Sports Talk remote from a tire store once.  Hardly anyone
> showed up.  Could it have possibly been that it was 6 AM on a Sunday
> morning and the store was closed that day?  I remember asking
> beforehand, "Are you sure of the date and time???)
>
> I've seen remotes - in recent times - work very well.  Especially if
> they're planned and something more than the sports guy sitting at a
> card table in the corner of a shoe store on Tuesday at noon.  A good
> remote can build listener loyalty.  A good remote can turn out a
> stadium full.  A bad remote can barely turn out the promotions guy.
>
> Burt
>
> At 10:00 PM 4/2/2007, you wrote:
> >Subject: [BC] No More Remotes
> >To: "Broadcasters' Mailing List" <broadcast at radiolists.net>
> >Message-ID: <01f901c7758a$0f74adb0$6401a8c0 at KKTY3>
> >Content-Type: text/plain;       charset="iso-8859-1"
> >
> >Emmis/Indy puts the knife to remotes. Interesting presentation.
> >
> >www.nomoreremotes.com
> >
> >
> >Heaven forbid sales should actually have to think about what they're
> >selling...
> >
> >
> >
> >Dennis Switzer
> >KKTY AM/FM
> >Douglas, wy
>
> Burt I. Weiner Associates
> Broadcast Technical Services
> Glendale, California  U.S.A.
> biwa at earthlink.net
> K6OQK
>
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