[BC] WBIX ... and the market

Rich Wood richwood
Fri Jan 20 07:40:52 CST 2006


------ At 11:14 PM 1/19/2006, FrankGott at aol.com wrote: -------

>WBIX won't be blamed because they'll just be part of the mush in the center
>of the dial.  After all, in the above scenario they're hemmed in by the two
>other stations.  There will be complaints.  But they won't necessarily be
>directed at iBIX.
>
>Mutually assured destruction?  Perhaps for the AM band.

Nothing will happen until the destruction begins to affect sales. 
When WBZ's Sales Manager gets calls from advertisers that there's 
buzzing and hissing under their commercials things will begin to 
happen. A little degradation of the signal won't register very high. 
Cancelled advertising contracts are very persuasive. That'll begin to 
happen long before there are enough IBUZ receivers to make the analog 
interference worth the damage.

Nothing will happen until WBIX damages WBZ's suburban signal.

Rich

Rich Wood
Rich Wood Multimedia
Phone: 413-303-9084
FAX: 413-480-0010



More information about the Broadcast mailing list