[BC] HD Radio -- Folks we have to get it right!

[Rich Wood]

------ At 06:43 AM 10/17/2005, Goran Tomas wrote: -------

>And your talents don't have to be expensive either. There are a lot 
>of young people who I'm sure have some fresh (perhaps 
>un-traditional) ideas for radio shows that might be a success. 
>You'll never know unit you try them. And you'll never try them on 
>your main channel cause it's "too risky". I see the second channel 
>as a perfect opportunity for a little creative playground, 
>particularly until  IBOC is in it's roll-out phase.

Creative playgrounds still cost money. The unions haven't weighed in, 
yet, either. Neither have the music licensing companies. You'd better 
assume they'll want a piece of the action. Since there won't be any 
revenue for a couple of decades, they'll probably want pay for play. 
More staff. No revenue. The stock market won't like that.

Rich