[EAS] Humans

[Dave Kline]

I agree with almost everything you said Clay, but respectfully disagree with the last part.

Consider that doing a thing because we can do that thing may be a part of the problem.
Yes we can do lots of things, but should we try to do them all?
We may be doing too much and as a result muddying the waters of emergency alerting.

The extreme example of NOT doing too much is to simply have a warning system that is comprised of sirens for instance.
If you hear the siren, you need to go to your favorite media source of information to find out what's happening.
Is that the right way to do warning? No! It absolutely is not. But is it any more effective than over warning, which is where I think we are headed.

I think there needs to be some middle ground between Paul Revere on a horse, and everyone getting blasted by alerts from a lot of sources. We need to look at a way to simplify how we tell people that the doo-doo is hitting the air circulation device.

In spite of our self appointed superhero status, we as broadcasters can't expect to save the world by simply pushing all manner of alerts on everyone, ad nauseam. Emergency alerting has become a piecemeal conglomeration of this agency's plan and that agency's plan and another agency's plan to try to make all of these discordant plans work together.

I know it won't happen in my lifetime, but I think we really need to take a step back and start from scratch to develop something that will work but that is not subject to, or dependent upon the technology of the day.  

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Dave Kline   UNO-TV/Mav Radio/KVNO
University of Nebraska at Omaha
6001 Dodge St. Omaha, NE  68182  CPACS 200
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On Oct 3, 2017, at 11:21 AM, Clay Freinwald wrote:
>The bottom line is that we do a lot of things - Not because they are
>worthwhile and are widely supported - but rather BECAUSE WE CAN.

>With all due respect -