[BC] Commercial creativity....

Larry Fuss lfuss2 at cox.net
Thu Jul 3 19:17:26 CDT 2014


>I typically punch the Mute button and seems as if more and more TV spots
rely on the sound to carry the message.   Not the right thing to do, in my
opinion.

I believe it was Roy Williams ("The Wizard of Ads") who said that the audio
portion of a TV spot was the most important part. 

Larry Fuss



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