[BC] Uselessness of HD
Rob Landry
011010001 at interpring.com
Tue Jun 26 14:16:39 CDT 2012
On Tue, 26 Jun 2012, Rich Wood wrote:
> Sponsors (and agencies) would be irate. Arbitron's credibility would
> be at stake. Arbitron requires sources that are not 100% duplicated
> to be encoded separately. That's why Internet streams can't be
> combined with any others because the spots are usually different,
> thanks to the AFTRA requirement for additional payments to talent.
Even Internet streams that duplicate the station 100% are required to
encode separately -- that's what I was told by the Arbitron guy who sent
my clients encoders.
HD-1's, however, are not separately encoded.
Rob
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