[BC] DRM broadcasting to begin in USA

[Broadcast List]

Um, let's be accurate here:

Cable penetration is 58.8% OF THOSE HOMES PASSED BY CABLE, not 95%

Of course, this leaves the great unwashed who live in areas which are  
not dense enough (or dense and poor) which are not passed by cable.

http://www.ncta.com/ContentView.aspx?contentId=54

Thus, I believe their viewership would drop by about 41.2%.  I think  
we can all agree this is pretty significant.

--chip

On Oct 22, 2007, at 12:09 AM, broadcast-request at radiolists.net wrote:
> Message: 20
> Date: Sun, 21 Oct 2007 18:13:31 -0700
> From: "Glen Kippel" <glen.kippel at gmail.com>
> Subject: Re: [BC] DRM broadcasting to begin in USA
> To: "Broadcasters' Mailing List" <broadcast at radiolists.net>
> Message-ID:
> 	<c3588a560710211813k36a0cd54kebca0dd640c3a22f at mail.gmail.com>
> Content-Type: text/plain; charset=ISO-8859-1
> [...]
> TV stations already have about 95% of their viewers on cable -- if
> they turned off their transmitters, how much would that affect their
> bottom line?  Just something to think about.