[BC] HD on-air promo's heard in KC, MO

Rich Wood richwood
Wed Feb 14 15:23:49 CST 2007


------ At 03:12 PM 2/14/2007, Paul B. Walker, Jr. wrote: -------

>I think His High Radio Holiness just looks for the negative in HD/IBOC.

Let's just say I try and counter the deception surrounding it. It's 
so pervasive It's difficult to find positives beyond the awesomely 
creative new formats revolutionizing radio listening on the 
secondaries. I assume you've heard some of them.

>Evcen though I'm not a huge fan of IBOC, I can admit where it does have it's
>advantages.....

Not a fan? Why not? There's a revolution going on! Advantages? What 
might those be? You don't have to include anything beyond your own lifetime.

>He must have ALOT of time on his hands to such heavily investigate HD......

Actually, clients pay me to such (sic) heavily investigate the 
technology and the programming. I like to think of them as the smart 
ones who want to know what the consumer side of this revolution looks 
like before they invest heavily in it. In addition (this may come as 
a shock to you) trade publications are looking for articles that do 
more than publish puffy press releases. Based on how closely my such 
(sic) heavily investigated consumer side information agrees with the 
Bridge ratings I've been asked to write those articles by five 
publications, so far, as well as several newspapers.

>I wonder what else he does during the day..count the flakes of bran in his
>cereal?

When you sign checks to me I'll be happy to tell you. Until then, 
it's none of your business. I will tell you that my cholesterol is 
very low and I prefer bacon and eggs. With that in mind, what should 
I be counting? I'm confident there will always be four slices of bacon.

I should be asking how a boy wonder has time to spend time on the 
net. Give Kent a call and ask him how you should respond to this.

Rich



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