[BC] RE: Solving the problem

[Phil Alexander]

On 21 Jan 2006 at 21:14, Chuck Hutton wrote:

> Therefore, my fundamental problem with AM IBOC is that 
> there is nothing that the broadcast engineering crowd 
> nor the iBiquity designers can do to make this work in 
> spite of all the "let's work together and solve this" 
> posts. I expect that it will be 5 - 10 years before the 
> technology can solve this dilemma and be pronounced 
> ready for prime time.

It is the history of broadcasting that nothing is ever
"ready for prime time" when we start using it. This is
true of most tech. It takes about two generations for a
technology to fully mature. During that 40 year maturation
process there is constant invention, and afterward progress
is seen the nuances. The exception has been aircraft, but
if that is split into internal combustion (prop) and external
(jet) the 40 year cycle holds rather closely.

The second point is one of acceptance of technology that is
not fully developed IOW, "not ready for prime time." The
majority are not particularly discriminating. Many paid
$700 1950's dollars for an abysmal 23" round tube color set
that could not compete with one I can buy in today's dollars
for under $200. The Model T Ford was hardly "ready for prime
time" by any standard, but it was affordable and cleaner 
than keeping a horse.

Listening to many of the CD's and radios that sell in the
market today, why do we need "prime time" quality? It does
not seem to be a prerequisite for selling. However, the
introduction of a technology on widespread basis is a
prerequisite for improvement of the technology.

Thus, Chuck, while I agree fully with what you say, I don't
see it as a reason for delay, especially when other 
competitors having even lower quality (cell phones for
example) are appearing on the scene, and the subscriber/
listener model threatens our continued existence.


Phil Alexander, CSRE, AMD
Broadcast Engineering Services and Technology 
(a Div. of Advanced Parts Corporation) 
Ph. (317) 335-2065   FAX (317) 335-9037





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