[BC] Re: Interest in HD Gear

[Robert Meuser]

The problem is that for the foreseeable future  there is a severe economical 
penalty in the cost of production of receivers for digital.

R

Xmitters at aol.com wrote:
> In a message dated 1/17/06 2:22:56 PM Central Standard Time, 
> broadcast-request at radiolists.net writes:
> 
> << That is how HD radios work. It first acquires the analog and show the HD 
> logo and if 
>  there are additional channels.. Once the signal is fully acquired it blends 
> to digital. 
>  On my radio there is no option to turn this off it just happens.
>  
>  R
>   >>
> 
> R:
> 
> I understand that. My point was, why not just include the HD circuitry in 
> newer receivers so the consumer, at the risk of sounding rather harsh, gets an HD 
> ready radio whether they like it or not? It seems to me that it would be 
> better simply to include the circuitry rather than educate the general public 
> about what HD is and why they should spend money on it. We could then avoid a 
> marketing nightmare. There already is confusion about what HD radio means. One of 
> the promoting radio stations is saying "now in High Definition digital radio." 
> Consumers do not like walking into a store and looking stupid. "I would like 
> a High Definition digital radio, please" then have the sales person fire back 
> and say that there is no such thing as High Definition radio, there is either 
> satellite or HD Radio. People tend to not ask unless they are fairly sure what 
> they're after.
> 
> Jeff originally said:
> 
> 
>>>Maybe the best way for large scale deployment is for the receiver 
>>>manufacturers to put the HD Radio decoders in receivers and make it 
> 
> transparent <>to the
> listener so the listener does not have to take any action; if HD is present, 
> the receiver
> 
>>>will use it. I'm not sure if deployment in cars will help other receiver 
> 
> sales because
> 
>>>many people still think that the best radio sound is in a car, and may not 
> 
> translate the
> 
>>>superior performance of HD as being possible in the home.
> 
> 
> 
> R then responded with:
> 
> <That is how HD radios work. It first acquires the analog and show the HD 
> logo and if 
> <there are additional channels.. Once the signal is fully acquired it blends 
> to digital. 
> <On my radio there is no option to turn this off it just happens.
> 
> 
> I was not clear in my original post regarding the listener taking action. 
> What I was referring to there, is the listener does not have to take any action 
> as far as buying a radio if the HD circuitry is already included in the 
> receiver, as opposed to physically doing something to his radio to switch it from 
> analog to digital.
> 
> Jeff Glass
> 
> Jeff Glass
> 
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