[BC] EAS alert tones in movie preview ad
Rich Wood
richwood at pobox.com
Sat Nov 13 08:35:42 CST 2010
------ At 10:52 PM 11/12/2010, Broadcast List USER wrote: -------
>I'm so sorry, but you are SO WRONG!
>
>The law doesn't just prohibit "attention signals."
>11.45 - Prohibition of false or deceptive EAS transmissions.
I wasn't aware there were levels of wrong. The point I'm trying to
make is that it doesn't matter. People here have listed various
"illegal" uses of tones, noises, etc. and I haven't seen any mention
of the FCC taking any action over the years involving program content
relative to EAS.
With the decimation of news departments, standards and practices and
engineering there's probably no one at the station who knows or cares
when there's advertising money involved. When the maximum fine was
$27,500 they were the cost of doing business. Both Infinity and Clear
Channel paid the FCC lump sums to wipe away their Howard Stern
problems and deceptive contests. $1.7 million in one case. The FCC
took the money and all was well in paradise. Considering what the
offending shows billed it was chump change. Now that the maximum fine
is $325,000 we find companies finally going to court to challenge the
vagueness of the rules. Does a movie spot rate that kind of a fine?
If it's a network spot, do they fine all the affiliates? In the
"nipple affair" they fined the network's O&Os. I don't recall any
affiliates being fined. All the network's affiliates aired the same
children-corrupting, life altering incident.
So far, only Sid has indicated he understands my stand on announcing
tests. In the case of FOX, when everything is an emergency nothing is
an emergency.
Rich
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