[BC] All Sports Stations

[Dan Kelley]

Rich:

My experience - in medium and smaller markets running sports 
has generated good to great revenue with no numbers.  Even on 
handicapped signals.

I've never run the format satellite 24/7, but always supplemented
with local sports shows and play-by-play...be it college or even
high school.

as always, your mileage may vary.

dan in lansing


> I really have to shed some doubt on that. WFAN for quite a while was
> the highest billing station in the industry. Their ratings stank but
> their demographics were young males. Usually very hard to reach. Most
> sports stations don't have great numbers. The most successful are the
> ones with the local franchises. I've never seen a sports talk
> station, without the local teams, be very successful.
> 
> Rich
> 
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