[BC] Yet another HD ... XM HD

[Mark Humphrey]

On 8/29/06, Rich Wood <richwood at pobox.com> wrote:
>
> We already know the system isn't ready for prime time. What really
> concerns me is the future economic cannibalization of our existing
> product. Is there anyone here either in sales or teaching economics
> who can tell me what adding potentially 7,000 new competitors might
> do to both ratings and rates?

Why do companies like Clear Channel and CBS still insist on "blowing
up" stations, rather than moving heritage (but allegedly
under-billing) formats over to the secondary HD channels, and
promoting this for a few weeks in advance so listeners have the
opportunity to buy HD receivers?

The "Smooth Jazz" format on WJJZ here in Phialdelphia was "blown up" a
few weeks ago in favor of mediocre AC, but it took CC three weeks to
realize that it might make sense to retain the old format on WJJZ's
HD-2 channel.  Meanwhile, the damage has been done -- see listener
comments on this page:

http://www.infinitedial.com/2006/08/wcbs_kzla_and_wjjz_changing_fo.php

Same deal with KZLA:

http://www.imao.us/archives/006061.html


Mark