[BC] Listening in the car

[Al Stewart]

Not so cheap with the per-listener music licensing.

Al

------ At 09:20 AM 08/05/2006 -0400, nakayle at gmail.com wrote: -------
  

> Well the thing about it is that netcasting is very cheap compared to
>broadcasting.  It can easily be a one-man operation- no license, no
>regulations, no limits on numbers or range, yet even the smallest netcaster
>has a world-wide clear-channel so he can reach a select audience where-ever
>they are with a few sponsors interested in this targeted audience- so if a
>guy likes fishing and wants to hear people talk about fishing while he
>drives to work- he can now do that and makers of fishing gear will be eager
>to pay to reach him.
>
>Programs like this will be available for every imaginable interest that can
>downloaded to a Ipod-like device that you can carry with you as easily as a
>portable radio.  And eventually there will be universal WiFi and WiMax so
>you can hear this stuff in real time anywhere.
>
>People in broadcasting will have to realize the world is changing- and the
>future is not broadcasting- it's narrowcasting- so that everyone can hear
>what they want- not what mass marketers think they should hear.
>
>- Nat
>
>
>On 8/5/06, Steve Newman <shnewman at alaweb.com> wrote:
>>
>>I'm trying to see how money can be made. Most of these will remain (as
>>long
>>as they can) hobby type operations. There are way too many of them and I
>>don't see how they're going to make money. I'm sure many have and many
>>will
>>fall by the wayside. Until you can reach the total audience at a
>>reasonable
>>streaming price it's not going to work. Also, it's not (yet) portable.
>>It's
>>getting there but there's more work to be done. I meant to tell you I'm
>>working satellite radio as well and keeping my eye on streaming. I just
>>have
>>to get the business model solidly in my head. It's like the Wild West
>>right
>>now....which is fine...but until there's a bit more control I'll have
>>trouble with it. Then again, maybe not. I'm open. I'm also a Libran and I
>>have trouble when things are wild and out of balance. :)
>>
>>Steve
>>
>>----- Original Message -----
>>From: <nakayle at gmail.com>
>>To: "Broadcasters' Mailing List" <broadcast at radiolists.net>
>>Sent: Friday, August 04, 2006 10:22 PM
>>Subject: Re: [BC] Listening in the car
>>
>>
>>> Well sounds like you know how to program radio, Steve.  Pity there
>>aren't
>>> more PDs like you.  My favorite radio era was 1960s FM where you could
>>> hear
>>> most anything.  And where is the 'underground radio' of today?- it's on
>>> the
>>> net!  There you can find the variety and experimenting that have long
>>> disappeared from commercial radio.   And today's generation of young
>>> people
>>> are discovering this and deserting commercial radio in droves.
>>>
>>> - Nat
>>
>>
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-------------- END QUOTE ---------------------



---------------------
Al Stewart
stewarta at kootenay.com
stewarta at xplornet.com
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