[BC] HD Radio -- Folks we have to get it right!
Rich Wood
richwood
Mon Oct 17 20:15:22 CDT 2005
------ At 03:41 PM 10/17/2005, Cornelius Gould wrote: -------
>Can we capture their interest? I don't know. We definitely have to try
>new things, and try them soon! As I indicated before, multichannel HD
>Radio is just one tool to use. Others correctly pointed out that
>multichannel gives a chance to experiment with new programming ideas.
>
>Will programmers actually follow through? I don't know. My job is to
>provide a delivery system for it...the rest is in their hands.
Take a lesson from our friends in TV. The FCC determined that there
would be a "family hour: between the evening News and Prime Time. It
was to be a great place for local programming and experimentation.
How successful was the FCC? The experiments led to Jeopardy, Wheel of
Fortune, Inside Edition, etc. It was a bonanza for game show and
celebrity gossip shows. So much for local. So much for creative.
Rich
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