[EAS] Check the on-the-air -- not just the EAS box logs
Sean Donelan
sean at donelan.com
Sat Oct 6 14:11:50 CDT 2018
On Sat, 6 Oct 2018, Mike McCarthy wrote:
> Most stations don't off-air log their operations. So their only means to
> verify what aired is their EAS box and linear real time listening.
Maybe for non-commercial TV stations, but commercial TV stations often
have everything on-air recorded for national advertising agencies. For a
30-second ad spot, I could get as-run reports broken down by almost
anything in the top 100 markets.
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