[BC] Commercial Creativity

[Al Stewart]

To get all the disclaimers in at normal speed will require probably 5 minute spots. The list of possible side effects on all new medicines are pretty extensive.

Al

------ At 10:08 AM 7/4/2014 -0700, James Potter wrote: -------
 
>I think the FCC should look into sped-up disclaimers, ala their action on loud commercials.  When is a disclaimer not a disclaimer? Ans: when it's unintelligible.
>Regards/J
-------------- END QUOTE ---------------------