[BC] Commercial creativity....

Mike McCarthy towers at mre.com
Thu Jul 3 20:21:46 CDT 2014


Watch any of the Sunday morning news/talk shows and these "feel good" 
commercials are all over the place.  GE, Boeing, CSX, Northrup/Grumand, 
et al.  BP is still in it's post Gulf Spill ad blitz touting it's 
various business units and far flung employment. And then there is a 
Petroleum Industry fracking is good commercials. But that's all on 
TV....  There are no radio spots to speak of that I've heard recently.

MM

On 7/3/2014 12:53 PM, Rob Landry wrote:
> In my early years at WCRB, we often had major advertisers (e.g. 
> Raytheon) on the air who wanted the public to perceive them as good 
> corporte citizens. Most of these went away about 1990, but CSX and a 
> couple other railroads still run ads of this sort on TV. Rob



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