[BC] PR Puffery

[RichardBJohnson at comcast.net]

Methinks it shows that technologists are no longer
in the purchasing loop. Managers and owners tend to
remember technical buzzwords although many don't have
a clue what they mean.

I remember when Guffy Wilkinson was trying to sell more
solid-state replacements for mercury-vapor rectifier tubes.
He apologetically told his staff to ignore the recent
advertisement in the Broadcasting rag. It said something
like; "now you can achieve 125% modulation with ease..."
That advertisement more than doubled his monthly sales!
Engineers knew that the voltage drop of mercury-vapor
rectifiers was very low so replacing them with solid-state
rectifiers wouldn't do anything for modulation at all.
However, improving reliability didn't sell anywhere as well.

BTW, better use "oxygen free" copper or the paramagnetic
domains in the oxygen molecules will seriously impair your
dynamic paradigm and spectrographical modalities, creating
havoc with the hexagrid confuser. 


Cheers,
Richard B. Johnson
Book: http://www.AbominableFirebug.com/



----- Original Message -----
From: "Brian L Urban" <burban at kut.org>
To: "Broadcasters' Mailing List" <broadcast at radiolists.net>
Sent: Friday, March 27, 2009 10:51:02 AM GMT -05:00 US/Canada Eastern
Subject: [BC] PR Puffery

I don't know about you, but if I had a coax that was contributing to IMD,
I'd be replacing it and seeing what recourse I had with the manufacturer.

-- 
Brian Urban
Chief Operator
KUT Radio
The University of Texas at Austin
TEL 512-471-1085