[BC] Radio's Influence on Music Sales

WBRadiolists at aol.com WBRadiolists at aol.com
Wed Sep 17 20:55:29 CDT 2008


In a message dated 09/17/2008 8:57:01 AM Eastern Daylight Time, 
richwood at pobox.com writes:

> I once took a look at the old, illegal, Napster. I was amazed that 
>  people would actually upload 28MBPS MP3s. If a radio station is 
>  willing to play highly compressed material they'd better stick with 
>  the premium iTunes cuts sampled at higher rates and DRM free. We'll 
>  have cascading codecs cascading over other cascading codecs. Add IBUZ 
>  and it's hardly worth listening to.

I don't remember seeing files THAT lousy! 160Kbps is what I consider bare 
minimum for broadcast.

As for present-day downloading for Professional Broadcasters, there is the 
PlayMPE service, which is quite excellent. They offer both, high quality 
compressed files, and raw WAV. The compressed files are like 320Kbps MP3- very high 
quality. PlayMPE has replaced CD distribution for quite a few stations and 
artists. I used it for several years at WFIF.

As for a bunch of technophobic listeners, you're probably right, but only to 
a point. There were a few who do have computers & e-mail, who had discovered 
some of these artists online.

Willie...




More information about the Broadcast mailing list