[BC] The Cost of Streaming (Bean-counting)

WBRadiolists at aol.com WBRadiolists at aol.com
Sun Apr 6 15:59:29 CDT 2008


In a message dated 04/04/2008 3:12:24 PM Eastern Daylight Time, 
vkuehn at bellsouth.net writes:

> Sounds like a 
>  business plan to me.  (The founder probably has a BEAN COUNTER for an 
>  advisor or partner.)

No... if they had a BEANCOUNTER, there would be no staff and no budget for 
promotion. Everything would have been cut-to-the-bone in order to maximize 
this-quarter's returns.

A *GOOD* Financial Planner/Accountant is *Not* a BEANCOUNTER. 

The former knows the difference between long-term, successful 
Business Plans vs short-term, 
instantaneous-but-unsustainable-returns. 

The former grasps the long-term, the latter only grasps the 
short-term, and acts accordingly.

If the stream was not bringing in any demonstrable revenue, the BEANCOUNTER 
would axe it... immediately, if not sooner. The Good Financial Planner would 
see it as a *Promotions Budget* line-item.

Willie...




<BR><BR><BR>**************<BR>Planning your summer road trip? Check out AOL 
Travel Guides.<BR>      
(http://travel.aol.com/travel-guide/united-states?ncid=aoltrv00030000000016)</HTML>



More information about the Broadcast mailing list