[BC] The nub of the issue

[dynotherm at earthlink.net]

-----Original Message-----
>From: Mike McCarthy <Towers at mre.com>
>Subject: Re: [BC] The nub of the issue
>
>Which goes to the crux of my comment about how they must be of the 
>mindset to have vision and be on the same page as the rest of the 
>team.  Not just fixate on short term returns.

Alas, the traits that make a good bean counter are the very
qualities that make seeing individual trees easy, but visualization 
of the forest virtually impossible. As I have said before, there
are exceptions, but not nearly enough. Regardless, that is not
IMHO the problem.

Good accountants require direction by managers who understand 
the difference between staff and line functions. Accounting, 
at its best, is historical. I submit you cannot drive a car by 
looking at a rear view mirror, nor a business based on the last 
quarter's results.

Thus, the exceptional accountants who can look beyond technique
and procedure and visualize don't fit the role of the faithful
bookeeper which has been the accountant since the Medici invented
double entry accounting.

The real need is for general managers with understanding of all
business facets - not comprehensive, but general knowledge. In
broadcasting this is more rare than in industry because ours is
a much younger industry.

Phil Alexander, CSRE, AMD