[BC] What radio stations sell...

Larry Fuss lfuss2 at cox.net
Wed Apr 2 09:10:15 CDT 2008


> > > So gang, tell me - what is it that radio sells?  Can you answer in
> > >  two words or less?
> >
> >Listener's ears.

Sales Consultant Chris Lytle always said we LEASE THE EARS OF OUR LISTENERS,
30 or 60 seconds at a time.

Larry Fuss, President
Contemporary Communications LLC
9408 Grand Gate Street
Las Vegas, NV  89143
Phone 702-898-4669
Fax 208-567-6865
Cell 702-328-4669
larry at larryfuss.com





More information about the Broadcast mailing list