[BC] Nighttime IBOC hash gets local press

Mark Humphrey mark3xy at gmail.com
Wed Oct 3 08:05:17 CDT 2007


WABC's PD dismisses his audience in the Poconos, claiming that it's an
"unrated" market.  However, the station does show in the Wilkes
Barre-Scranton Arbitron book -- recently with a 1.0 share.   If the
easternmost part of the market (Monroe County, which includes
Stroudsburg) were broken out separately, you might be looking at a 3
or 4.

I just find it strange that the big players suddenly don't care about
losing significant numbers of listeners, when less than nine years
ago, the NAB made such a big fuss about LPFM stations and the
"massive" havoc and interference they would cause.

Here's a flashback (scroll down to page 22 for some good reading):
http://www.radiodiversity.com/nablpfmdoc.pdf

Mark

On 10/3/07, Kevin Tekel <amstereoexp at yahoo.com> wrote:
> Radio listeners in the Poconos are complaining that they can no longer
> receive 770 WABC at night, and although the article tries to put the blame
> on WABC itself (and strangely, WABC's own Program Director admits that is
> the case?), the cause is likely IBOC hash from the skywave of 760 WJR and
> 780 WBBM:
>
> http://www.poconorecord.com/apps/pbcs.dll/article?AID=/20071001/LOCALENT/710010324/-1/NEWS16
>
>



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