[BC] ABC/Citadel To Suspend IBOC on AM Stations?
Rich Wood
richwood at pobox.com
Tue Oct 2 16:44:52 CDT 2007
------ At 04:09 PM 10/2/2007, Dan Kelley wrote: -------
>just asking...but can you count the Citadel AM IBOC stations
>on all your fingers and still have some left over?
Doesn't matter. If WJR and WABC damage each others signals it's going
to result in loss of audience and loss of billing. Add the fact that
Arbitron's PPM is believed to have caused the dramatic loss of
billing in Philadelphia and Houston. Ad agencies will take advantage
of any uncertainty. Their job is to get the lowest rates.
I noticed that WBZ, Boston, wasn't running IBUZ last night with
regular programming, not sports. CBS has three high billing
adjacents, WBZ, KDKA and WINS. I suspect they'll be next.
Rich
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