[BC] HD on-air promo's heard in KC, MO

[Craig Bowman]

WJR in Detroit is saying that they are now broadcasting in HD (High 
Definition) radio.  The 5kHz audio makes it seem otherwise.

Craig Bowman


Douglas B. Pritchett wrote:
> Gary, how detailed is the information in the promos? Do they talk 
> about new radios and where the listener can get one? Because they are 
> the same, they obviously don't highlight specific content. Do you 
> think the promos are effective from a listener's standpoint?
> Thanks,
>