[BC] Rising Ratings and Higher Costs for WJIB

[Douglas B. Pritchett]

During my time in Grand Rapids, I worked with a salesmanager who 
consistantly exceeded management's revenue goals inspite of us being a 
1kw/250w-n country station. George Faulk was his name. I tagged along on 
many sales calls just to watch him work. "I know they say they have 
ratings, but how many of these Lawnboys do you need to sell this 
weekend?" It's as simple as that.

-- 
Douglas B. Pritchett
Fort Wayne, IN (really, don't laugh)
wbzq1300 at verizon.net


Rich Wood wrote:

>
> That may be where you heard it. I've heard it hundreds of times.