[BC] Rising Ratings and Higher Costs for WJIB

[Bailey, Scott]

MMMMM, this make me wonder, if you're a small AM daytimer in the suburbs
of the metro, and you ask Arbitron to remove your station off their
list, this would cut your rates with BMI and ASCAP?  If you sell an ad
to a small mom and pop business, IMHO....it's none of Arbitron's
business!

Scott

-----Original Message-----
From: broadcast-bounces at radiolists.net
[mailto:broadcast-bounces at radiolists.net] On Behalf Of Mark Humphrey
Sent: Monday, February 05, 2007 12:16 PM
To: Broadcasters' Mailing List
Subject: Re: [BC] Rising Ratings and Higher Costs for WJIB

On 2/5/07, Dana  Puopolo <dpuopolo at usa.net> wrote:
> Not any more...they're based upon listenership now.
> My friend Bob Bitter at WJIB runs no commercials, yet under the new
system his
> roylaties went up from about 600 dollars a month to over $3K a month.

I wonder if Bob could get WJIB de-listed from Arbitron.  If he doesn't
sell ads, why should he need ratings?

As the result of a dispute, Arbitron has already de-listed Ed Levine's
stations from public releases of the Syracuse book:

http://www.syracuse.com/living/poststandard/index.ssf?/base/living-3/117
023749933820.xml

Mark
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