[BC] ASCAP and BMI and Rights
Robert Orban
rorban
Sat Jan 28 23:18:43 CST 2006
At 08:44 PM 1/28/2006, you wrote:
>From: "Steve" <shnewman at alaweb.com>
>Subject: Re: [BC] ASCAP and BMI and Rights
>To: "Broadcasters' Mailing List" <broadcast at radiolists.net>
>Message-ID: <005301c62460$9d369c20$7402a8c0 at wildblue.com>
>Content-Type: text/plain; charset="iso-8859-1"
>
>Sorry...but you can't get an audience (or new listeners) if you play "All
>20th Century All the Time". Doesn't work. Been there. Done that. Got the
>T-Shirt.
>
>Next. (too many vocals are a problem as well)
>
>Steve
>Steve Walker Productions
You might find this interesting:
http://www.nytimes.com/2006/01/15/arts/music/15kozi.html?ex=1138683600&en=c3f56a767ddbbc28&ei=5070
It basically says that conductor Esa-Pekka Salonen has been packing 'em in
at the Los Angeles Philharmonic by doing adventurous programming with lots
of 20th and 21st-century music. In the era where you can find dozens of
performances of Beethoven's 5th (and the other 18th and 19th century
warhorses) on CD, a goodly number of classical music fans are becoming
bored with the same old same old and are looking for some spice in the
menu. MTT also gets away with programming a lot of this kind of music at
the SF Symphony, and audiences have been embracing it.
I don't think that "all 20th century all of the time" would work as a
classical radio format. But experiences in LA and SF suggest that audiences
will stay with you if you respect their intelligence and don't embargo
anything written after 1910 .
Bob Orban
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