[BC] ASCAP and BMI and Rights

Robert Orban rorban
Sat Jan 28 23:18:43 CST 2006


At 08:44 PM 1/28/2006, you wrote:
>From: "Steve" <shnewman at alaweb.com>
>Subject: Re: [BC] ASCAP and BMI and Rights
>To: "Broadcasters' Mailing List" <broadcast at radiolists.net>
>Message-ID: <005301c62460$9d369c20$7402a8c0 at wildblue.com>
>Content-Type: text/plain;       charset="iso-8859-1"
>
>Sorry...but you can't get an audience (or new listeners) if you play "All 
>20th Century All the Time".  Doesn't work. Been there. Done that. Got the 
>T-Shirt.
>
>Next. (too many vocals are a problem as well)
>
>Steve
>Steve Walker Productions

You might find this interesting:

http://www.nytimes.com/2006/01/15/arts/music/15kozi.html?ex=1138683600&en=c3f56a767ddbbc28&ei=5070

It basically says that conductor Esa-Pekka Salonen has been packing 'em in 
at the Los Angeles Philharmonic by doing adventurous programming with lots 
of 20th and 21st-century music. In the era where you can find dozens of 
performances of Beethoven's 5th (and the other 18th and 19th century 
warhorses) on CD, a goodly number of classical music fans are becoming 
bored with the same old same old and are looking for some spice in the 
menu. MTT also gets away with programming a lot of this kind of music at 
the SF Symphony, and audiences have been embracing it.

I don't think that "all 20th century all of the time" would work as a 
classical radio format. But experiences in LA and SF suggest that audiences 
will stay with you if you respect their intelligence and don't embargo 
anything written after 1910 .

Bob Orban




More information about the Broadcast mailing list