[BC] question for the braintrust

[Harold Hallikainen]

> If you have not checked it out yet...check out www.yes.com.   Somehow,
> they are pretty real time in the posting of the songs being played on FM
> stations around the country....ours included...but we are not streaming
> any data anywhere.  I was wondering if anyone knows anything about this
> and how it works?  Very curious.
>


I've heard that they are doing over the air monitoring of stations, then
fingerprinting songs (and commercials) for identification. I think the
main purpose is for ad agencies to see when ads run. Song identification
is a side benefit.

Harold


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