[BC] Stupid cross-promo of competitors
WFIFeng@aol.com
WFIFeng
Mon Dec 26 12:04:09 CST 2005
In a message dated 12/25/2005 2:19:38 PM Eastern Standard Time, sid at wrko.com
writes:
> Rush Limbaugh has been doing this for quite a long time now...using his
> radio affiliates to drive his listeners to other media for which they
> have to pay. The fact that he gets away with it (IOW, that we LET him
> do it) continues to amaze me.
There are still a few of our National broadcasters who also mention the
channel they are on via the satellite services. All of us, collectively, cringe
when we hear this. Because we are a Daytimer, listeners who want this content,
when we are off the air, are going to be *much* more inclined to subscribe. As a
result, we will then lose them as listeners. That is, obviously,
unacceptable, and it is something we, as a Group, are very concerned about. We have two
Daytimers in this group of six. That's 1/3 of our total listenership that is
being jeopardized by these promotional announcements.
We really can't ask our program providers to *not* let their
listeners/supporters know of alternate methods to get the content... but it still bothers us
that they use *our* airwaves to tell *our* listeners that they can go elsewhere.
Willie...
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