[BC] Arbitron

[Jeff Johnson]

Rich, what has the PPM done to public stations in major markets? We are in 
a large market - Cincinnati - and have long TSL to our AAA music format . 
Of course we have no national buys and rely to a considerable extent on 
membership, so how are stations like ours doing in the PPM markets?

Jeff.Johnson at rfproof.com
WNKU

>You may be able to sell locally but kiss off any national buys. We
>all know the problems of the diary and have had years to learn to
>program to it. ..... So far, it looks like
>stations with long TSLs are taking a beating. Smooth Jazz is taking a
>beating and some stations are dropping the format before PPM hits the
>market. It seems to be good for high cuming stations and death for
>stations people like enough to listen for hours.
>Rich