[BC] Future of Radio & Formats

Steve Newman shnewman
Sat Sep 2 23:09:29 CDT 2006


Always with the jabs in here. :) Yes, one must play the hits Mark. Been 
there have the placard on my wall. Read my other reply and tell me what you 
think. It's probably the way older songs should be done. It worked then and 
it should work now. I'm just not going to buy that Nostalgia formats can't 
work. Proper execution (and I'm not saying I have all the answers) will make 
it pop! Also, I don't use the word "Oldies". Felt for the longest time there 
was a problem with that word.


----- Original Message ----- 
From: "Mark Durenberger" <Mark4 at durenberger.com>
To: "Broadcasters' Mailing List" <broadcast at radiolists.net>
Sent: Saturday, September 02, 2006 9:08 PM
Subject: Re: [BC] Future of Radio & Formats


> My 2 cents worth: Maybe folks are just really familiar with those 200 
> songs, so they notice them when they come around...but they don't pay as 
> much attention to the other 2900 that have been played.
>
> Todd Storz, move over :-))
>
> Mark Durenberger



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