[BC] Turning lemons into cherry cola

[Steve Newman]

Bob, I believe this comes from the fact it doesn't work. Wait, Rich Wood 
says there are no known problems with IBUZ. At any rate, I remember when the 
first Orban hit the market. Stations, overnight, sounded huge! I remember a 
college buddy of mine saying (as he'd tune the AM dial) that station has an 
Orban online. They worked. They didn't crap all over the band. If it took 10 
years to develop something that isn't working properly I can see why some 
feel as they do. Hey, they took the R&D risk and if it's got problems (and 
apparently it does) fix them or take the hit and fold or move on but don't 
bilk people during the tinkering process. Is my thinking flawed?

Steve

----- Original Message ----- 
From: "Robert Orban" <rorban at earthlink.net>
To: <broadcast at radiolists.net>
Sent: Thursday, July 27, 2006 6:03 PM
Subject: Re: [BC] Turning lemons into cherry cola


> I keep hearing all of this talk about iBiquity's "greed," yet no one seems 
> to want to acknowledge the 10+ years of R&D that iBiquity and its 
> predecessors (USADR and Lucent) put into development of IBOC before they 
> saw a dime of cash flow. They risked a lot of capital on that project, and 
> I suspect that they are still far underwater financially when one 
> considers their total investment.
>
> Bob ORban