[BC] Legal ID Question

[Scott Fybush]

>>Check those rules again, Powell. According to 73.1201, legal insertions
>>between calls and COL are: frequency or channel number, and the name of
>>the licensee. A strict reading of the rules says that only the licensee
>>name as indicated on the license is acceptable, so if you're licensed to
>>"Capstar Licensees of Texas," saying "Clear Channel Communications"
>>wouldn't cut it.
>
> I'll say it again.  If you're in the 'burbs but want to ID with the
> big city you're next to, change the name of your company to that of the
> big city you want to ID with.

It's been done!

KTVU, channel 2 in the San Francisco Bay Area, was and is licensed to
Oakland. At some point in the sixties, it changed its licensee name to
"San Francisco-Oakland Broadcasting." The FCC didn't like it, but rules
are rules...

s