[BC] Advertisers will have to turn down the volume / Italy

Larry Albert lalbert
Wed Aug 9 17:43:39 CDT 2006


Interesting idea - wonder if it is just election speech.  "IF I am elected ..."

Wonder if the rules are going to be written for PP or RMS.

*****


Advertisers will have to turn down the volume

ROME (Reuters) - Italy's government plans to clamp down on broadcasters 
turning up the volume when they show advertisements in order to get 
viewers' attention.



http://tinyurl.com/hhnco



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